With over 600 million users on Instagram, let’s take a look on how your feed can stand out from the crowd and maintain a proper brand consistency.  

What is a Twitter chat?

Twitter chats are a fun and exciting way for twitter users all across the world to connect and talk with each other.

The social media world is increasing day by day and hour by hour. With a worldwide total of 7.3 billion, the internet has 3.17 billion users and 2.3 billion active social media users.

One of our favorite social media platforms, Snapchat! Have you heard of it? It’s only the hottest new platform where you can post videos and pictures and see how many people have viewed it. IT’S AWESOME. But it get’s better, they have filters! Filters? Oh yes.

Social Media became the one stop shop for companies and customers to interact with one another. The customer can research a company, look at what they offer, buy and leave a review all in the comfort of their own bed. Now that’s the life.

Did you know that 110 million people are on Pinterest? That's 110 million people that can see your products or services. That’s HUGE for businesses. So what are you waiting for? Join.

Your social media following, if used correctly is a goldmine for sales in your business. Seventy-Four percent of customers say that it is word of mouth that helps influence customers and businesses.

Are you ready for some Football?! It’s that time of year again to gather your friends and get your 7 layer dip ready for the big game! Super Bowl 51 airs this Sunday, February 5th with the New England Patriots taking on the Atlanta Falcons. 

Did you know that it is illegal for children under the age of thirteen to have any Social Media platforms? According to the Children's Online Privacy Protection Act (COPPA), COPPA imposes certain requirements on operators of websites or online services directed to children under 13 years of age.

Stay on top of all the breaking news and top stories of the 2016 Rio Games by following NBC Olympics: 

Many companies that come to us want to be online where their competition is – but they also want to know if they can just abandon other forms of marketing for social media. While every client and company is different, we thought we’d break down what each piece of marketing does for you.

When a business decides to focus a part of their budget on something new one of their first questions has to do with the return on investment. They want to know what to expect and how it is measured. This question is one that can make some social media companies quiver – because there’s so much about social media that is unknown even to those who know how to use it.

Is this the year Leo has been waiting for? Will we see The Martian win for best picture? Who will be the best dressed and the worst dressed this year? You don't want to be the one who is missing out on the red carpet, the nominees, and the (occasionally) impressive acceptance speeches! 

It’s that time of year again – that time that where people come together around bowls of cheese dips and chicken wings to watch the Super Bowl. This is the 50th Super Bowl, and we can all agree that at the very least the commercials will have you watching until the bitter end.

There’s a dark side to social media that touches half of today’s teenagers:  bullying.  It’s shocking to know that 25% of teens have reported that they have been exposed to repeat bullied through an online platform or cell phone , and over 50% report that they’ve experienced online bullying (source: http://nobullying.com).  When facing these kind of numbers we should all be concerned with how to change this behavior and how to protect and arm our children against it.

For decades there’s been a concern about what the nature of social media can do to adolescent kids, teens, and young adults.  Since the days of dial-up and chat rooms the online world has been an opportunity for people to exploit, harass, and bully with a sense of anonymity.

We are becoming more and more aware of the issues and dangers with the use of social media in our younger generations.  It’s no longer an issue of direct online bullying that causes concern, there are more passive issues that haunt the online social networks that can cause emotional and social damage with your child.  But since many of us have grown up with access to social media and social networks have become a norm, these things no longer just affect teens and young adults, but everyone online.

LinkedIn is often the neglected platform of many social media campaigns. Many companies don’t see the value in optimizing this platform and it leaves marketers with their hands tied in showing the value of this medium of social networking.

In our last post we discussed why you need to utilize each platform – and how even your target demographic might be following you on each platform but it’s unlikely that they’re looking at each platform equally. So now we want to discuss how to market a single campaign across the multiple networks.  Even those with a basic understanding of Facebook, Twitter, and Instagram know that the three platforms have different “sweet spots”. 

Let’s ask some basic questions before we get started:  Are you on the trifecta of social media platforms: Facebook, Twitter, Instagram? Are you active on the outlier platforms: Pinterest, YouTube, Vine, LinkedIn, SnapChat, Google+?  Is your activity on each platform equal?