Turning Your Social Media Followers Into Brand Representatives
Your social media following, if used correctly is a goldmine for sales in your business. Seventy-Four percent of customers say that it is word of mouth that helps influence customers and businesses. Word of mouth marketing has grown drastically over social media. Customers now have a worldwide stage to voice their opinions and these opinions can have a positive or negative affect on your business. With fear of being publicly shamed on social media, we need to find a way of creating positive content to turn your followers into your brand representatives. Lets start by following these simple tips:
Create creative content with beautiful images.
Respond, respond, respond. Engagement is HUGE.
Give them credit. Everyone loves 15 minutes of fame
Give rewards. Customers will be more encouraged to share news about you if they will reap awards out of it.
Follow up with your customers. Create a relationship online.
If you follow these simple steps, you are on the right path to gaining brand ambassadors. It may take a lot of time and dedication but you know what they say, great things don’t happen over night.